DataTraceDNA | Case Study
| Year:
Agency:
Role:
Tasks:
| | 2006
Contracted
direct
Content Strategist
Content and Search Engine Optimisation
|
DataTraceDNA is a company formed by a partnership between the CSIRO and DataDot to produce a nanotech molecule that can be used to certify the authenticity of almost any manufactured product. I
was engaged prior to the launch of the company's new website to ensure the content and site structure was optimised for search engine rankings. This led to page-one search engine results for a large number of important search terms.
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