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Blue Sky Frog | Case Study
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Year:
Agency:
Role:
Tasks:
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2004
One Digital - Sydney
Creative Director
Campaign strategy, usability design, art direction.
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Blue Sky Frog is one of Australia's most successful mobile phone ringtone distribution companies
and wanted to run a campaign that gave users a sense of the breadth of the company's catalogue.
My solution was to develop a "Banner Application" that used Flash to tap directly into the entire
ringtone database and enable users to search, play samples and recieve the purchase codes, all
within a standard banner size, and without needing to leave the page they were viewing.
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